AND SECRETARY CLINTON SAYS WE ARE MEXICO’S.
The infuriating thing about Pakistan’s federal government is that it never really owns up to any of the things it does or fails to do that might be helping insurgents in Afghanistan.
While Islamabad makes sporadic attempts to suppress insurgents on its side of the border, it doesn’t publicly own up to the fact that flows of narcotics and al-Qa’ida operatives from Afghanistan into Pakistani territory, and opposing flows of money, gunmen and materiel through its territory into Afghanistan, fuel warlordism and insurgency.
How refreshing then that Secretary Clinton has owned up to the idea that U.S. money and weapons are similarly destabilizing northern Mexico, and probably the Mexican national government as a whole.
This is partly caused by U.S. citizens’ drug use and partly by lax U.S. firearms policies—but it's still events occurring on U.S. territory that are causing the harm, regardless of whether U.S. nationals are directly responsible.
It’s refreshing to hear a sitting Secretary of State acknowledge U.S. responsibility for something, especially when that something inadvertently destabilizes a friendly neighboring state and important trading partner.
If we want the Pakistans of the world to take responsibility for events on their territory, it only helps American soft power for the U.S. to do the same.
Thursday, March 26, 2009
Wednesday, March 18, 2009
Brief Updates
A few quick notes:
--Last night I attended the kick-off bash for the USC Center on Public Diplomacy's new magazine, PD. The first issue's theme is "New President: New Public Diplomacy?" and hopefully it will help kick-start discussion on what directions U.S. PD should take.
(Especially since, as John Brown noted to me, there's no new Undersecretary for PD and not even detectable chatter about one.)
--President Chavez's entirely predictable spiral toward dictatorship continues as he continues to bully restive regions, muzzle the press, snuggle with the Russians, and even threaten to nationalize Polar, the country's tastiest non-narcotic export.
--NATO's brand got a boost as French President Nicolas Sarkozy handily won a parliamentary vote of confidence inspired by his decision to rejoin the European defense organization.
Sarkozy has been moving NATO-ward for months now; I remember being impressed by his and defense minister Herve Morin's lightning decision to fly to Afghanistan immediately after a deadly ambush of French paratroopers there last summer. It appears that Sarkozy has hitched his wagon even more firmly to NATO now, and hopefully European NATO members will welcome the volume that France adds to Europe's military voice.
--Last night I attended the kick-off bash for the USC Center on Public Diplomacy's new magazine, PD. The first issue's theme is "New President: New Public Diplomacy?" and hopefully it will help kick-start discussion on what directions U.S. PD should take.
(Especially since, as John Brown noted to me, there's no new Undersecretary for PD and not even detectable chatter about one.)
--President Chavez's entirely predictable spiral toward dictatorship continues as he continues to bully restive regions, muzzle the press, snuggle with the Russians, and even threaten to nationalize Polar, the country's tastiest non-narcotic export.
--NATO's brand got a boost as French President Nicolas Sarkozy handily won a parliamentary vote of confidence inspired by his decision to rejoin the European defense organization.
Sarkozy has been moving NATO-ward for months now; I remember being impressed by his and defense minister Herve Morin's lightning decision to fly to Afghanistan immediately after a deadly ambush of French paratroopers there last summer. It appears that Sarkozy has hitched his wagon even more firmly to NATO now, and hopefully European NATO members will welcome the volume that France adds to Europe's military voice.
Monday, March 09, 2009
You Could Always Just Hire a Professional
JOHN BROWN ARGUES THAT IT'S TIME FOR A PRO TO TAKE THE P.D. UNDERSECRETARY'S POSITION. FINALLY.
Ex-FSO and PD gadfly John Brown argues for nominating Ambassador William Rugh to be the Undersecretary for PD and Public Affairs, hoping for a clean break with the recent string of hucksters, mouthpieces and so on that have held the position. (I know, I know--James Glassman is smart, he said the right things--but did he actually accomplish much during his time in office?)
Rugh's CV is voluminous, his reputation stellar, his knowledge of the Arab world apparently broad--and make no mistake, the PD secretary's primary if not sole task is to make the Arab world not "hate us" quite so much.
The only objection to confirmation that others might raise is Rugh's involvement with AMIDEAST, which the folks at AIPAC tend to see as an Arab fifth column. But you can't have everything.
Much more ominous is Brown's crippling ethical lapse in recommending Rugh--who once bought him lunch when Brown had "forgotten" his wallet at home!
Ex-FSO and PD gadfly John Brown argues for nominating Ambassador William Rugh to be the Undersecretary for PD and Public Affairs, hoping for a clean break with the recent string of hucksters, mouthpieces and so on that have held the position. (I know, I know--James Glassman is smart, he said the right things--but did he actually accomplish much during his time in office?)
Rugh's CV is voluminous, his reputation stellar, his knowledge of the Arab world apparently broad--and make no mistake, the PD secretary's primary if not sole task is to make the Arab world not "hate us" quite so much.
The only objection to confirmation that others might raise is Rugh's involvement with AMIDEAST, which the folks at AIPAC tend to see as an Arab fifth column. But you can't have everything.
Much more ominous is Brown's crippling ethical lapse in recommending Rugh--who once bought him lunch when Brown had "forgotten" his wallet at home!
Wednesday, March 04, 2009
Wired for War Follow-Up
Joshua Fouts tends to be a bit ahead of whatever curve I'm currently on, and yesterday's Wired for War review is no exception: Josh notifies me that he and co-conspirator Rita J. King have a brief YouTube clip of their recent interview with Singer in Second Life.
Singer makes an interesting remark about the Three Laws of Robotics as impractical in the real world: Even if you could code the First Law, which specifies that robots shall not harm or through inaction allow humans to be harmed, how would a robot deal with a human building an armed robot? Definitely worth 2:17 of your time.
Singer makes an interesting remark about the Three Laws of Robotics as impractical in the real world: Even if you could code the First Law, which specifies that robots shall not harm or through inaction allow humans to be harmed, how would a robot deal with a human building an armed robot? Definitely worth 2:17 of your time.
Tuesday, March 03, 2009
P.W. Singer's Wired for War
A BRIEF REVIEW.
P.W. Singer’s Wired for War takes a lengthy look at current and future uses of robotic technology in war. Subtitled “The Robotics Revolution and Conflict in the 21st Century,” it ranges from today’s unmanned aerial vehicles (UAVs) and bomb-squad robots to tomorrow’s fully fledged synthetic warfighters.
Although this blog is primarily about soft power, I’ll first comment on some hard-power aspects of robotic warfighting before considering soft-power issues.
While Singer could have written Wired for War as a Popular Mechanics-style summary of technological capabilities—Rifle-Armed Robot Makes 70 of 70 Bullseyes!—he knows better than to stop there. Since the ultimate robotic task is to replace human warriors, Singer tries to address the wider spectrum of issues that accompany robot-aided warfare, starting with the current use of unmanned vehicles and proceeding into a future that includes robots which make judgments about what to do and whom to kill. Some highlights:
Military culture clashes. Lightly trained UAV pilots currently fly lethal missions from the safety of their Stateside chairs at higher rates than pilots of manned aircraft. The manned pilots resent the chair jockeys, which wouldn’t be a problem except that it’s the manned pilots who tend to become generals and dominate policymaking.
Law of armed conflict (LOAC). Geneva Convention-style chains of command may be unclear in cases where an unmanned vehicle is in theater while its pilot is in an air-conditioned trailer near Las Vegas, its designers and programmers in Massachusetts, and its in-theater commanders in Qatar. Singer points out that under current international law, a Nevada-based pilot who attacks Iraqi targets via a deployed UAV is a legitimate target of war as he walks the streets of Las Vegas.
Liability for autonomous devices. LOAC problems will grow enormously in the context of the semi- or fully autonomous killing machines of the future. Singer believes these devices are much closer to deployment than most realize, perhaps as soon as a decade from now. If and when they are, responsibility for their actions becomes even murkier, particularly since certain rules of engagement become absurd: How does a robot return lethal fire in “self defense” when legally, it has no self?
Singularities and science fiction. Although he briefly detours into Ray Kurzweil-style Moore’s-Law-applies-to-everything! froth, Singer is on firmer ground when he illustrates the strong linkages between science fiction and science, which he says have driven robotics development to a greater extent than non-roboticists realize.
For example, even if roboticists agree it is impossible to express Isaac Asimov’s Three Laws of Robotics in a programming language, Asimov’s stories of robotic moral dilemmas have deeply influenced what little thought has so far been put into the ethics of artificial intelligences. Similarly, the outright prohibition on thinking machines following the Dune universe’s Butlerian Jihad and fears of the Terminator movies’ Austrian assassins have also given roboticists pause.
(Speaking of science fiction: It’s outside Singer’s scope to cover the trickle-down of military devices to police forces across the U.S., but I'd like to note that Ray Bradbury addressed this concern beautifully many decades ago in his short story "The Pedestrian.")
Soft Power Implications
As this blog is about nations’ reputation and branding, the sections of Wired for War that most interested me cover how foreign publics perceive the U.S. and other countries’ forays into robotic warfare. It’s to Singer’s credit that he treats this question at some length—although the short answer is that foreign publics are likely to react badly to robotic warfighters.
Take the jihadi example. Jihadis are already prone to thinking Americans cowardly for bombing from afar, for not duking it out on the ground, for not showing the kind of commitment it takes to pilot an aircraft into a building or a truck into a checkpoint.
Unfortunately, the use of UAVs and (someday soon) armed ground robots plays right into this narrative: The Americans have become too cowardly to send even heavily protected soldiers into our territory. Instead they send satanic machines to do their killing.
Nothing could be calculated to further get a jihadi’s back up and make them resistant to surrendering. You can almost hear one saying to another, Dude, you got shot at by a toaster and ran? You’re a disgrace to the cause!
Robotic warfighters could also be bad news in the counterinsurgency wars the U.S. currently wages, which depend mightily on face-to-face contact and relationship-building of the sort that mechanized, autonomous infantry and air forces may only impede.
The second impact of robotic warfighters on U.S. reputation is less direct but also depends on understanding insurgents’ psychology. Despite its enormously precise war machines, the U.S. still occasionally kills innocents. However, many seem to think that only malice or some unannounced sinister purpose is at play when some gee-whiz technology goes astray.
Ever-more-advanced machines such as fighting robots will have to be ever-more precise lest any accidental killing or destruction be seen as intentional, giving rise to the colorful conspiracy theories that seem endemic to certain parts of the globe. As Singer reminds us, those shiny, wraparound, relief-pitcher sunglasses U.S. soldiers favored at the start of the Iraq war caused riots, thanks to rumors that they allowed GIs to see beneath Iraqi women’s clothing.
Third: Does the U.S. really want to take the damage to its reputation that will come from fielding a T100?
Wired for War has its tics. Its writing veers from brilliant to repetitive, never settling on a steady pace or grade level. Singer doesn’t think much of the revolution in military affairs (RMA) attempted by Donald Rumsfeld et al., which involved changing the U.S. military over to weapons and tactics that relied more heavily on high technology to achieve victory.
He also seems to conflate the RMA strategy with network-centric warfare tactics, and often holds military theorist Art Cebrowski and his “crowd” responsible for whatever has gone wrong with U.S. strategy and warfighting in the past decade.
However, I’d urge readers to just ignore these factors since on balance, Wired for War is an excellent primer for an era that has already arrived, unbeknownst to most diplomats and policymakers.
P.W. Singer’s Wired for War takes a lengthy look at current and future uses of robotic technology in war. Subtitled “The Robotics Revolution and Conflict in the 21st Century,” it ranges from today’s unmanned aerial vehicles (UAVs) and bomb-squad robots to tomorrow’s fully fledged synthetic warfighters.
Although this blog is primarily about soft power, I’ll first comment on some hard-power aspects of robotic warfighting before considering soft-power issues.
While Singer could have written Wired for War as a Popular Mechanics-style summary of technological capabilities—Rifle-Armed Robot Makes 70 of 70 Bullseyes!—he knows better than to stop there. Since the ultimate robotic task is to replace human warriors, Singer tries to address the wider spectrum of issues that accompany robot-aided warfare, starting with the current use of unmanned vehicles and proceeding into a future that includes robots which make judgments about what to do and whom to kill. Some highlights:
Military culture clashes. Lightly trained UAV pilots currently fly lethal missions from the safety of their Stateside chairs at higher rates than pilots of manned aircraft. The manned pilots resent the chair jockeys, which wouldn’t be a problem except that it’s the manned pilots who tend to become generals and dominate policymaking.
Law of armed conflict (LOAC). Geneva Convention-style chains of command may be unclear in cases where an unmanned vehicle is in theater while its pilot is in an air-conditioned trailer near Las Vegas, its designers and programmers in Massachusetts, and its in-theater commanders in Qatar. Singer points out that under current international law, a Nevada-based pilot who attacks Iraqi targets via a deployed UAV is a legitimate target of war as he walks the streets of Las Vegas.
Liability for autonomous devices. LOAC problems will grow enormously in the context of the semi- or fully autonomous killing machines of the future. Singer believes these devices are much closer to deployment than most realize, perhaps as soon as a decade from now. If and when they are, responsibility for their actions becomes even murkier, particularly since certain rules of engagement become absurd: How does a robot return lethal fire in “self defense” when legally, it has no self?
Singularities and science fiction. Although he briefly detours into Ray Kurzweil-style Moore’s-Law-applies-to-everything! froth, Singer is on firmer ground when he illustrates the strong linkages between science fiction and science, which he says have driven robotics development to a greater extent than non-roboticists realize.
For example, even if roboticists agree it is impossible to express Isaac Asimov’s Three Laws of Robotics in a programming language, Asimov’s stories of robotic moral dilemmas have deeply influenced what little thought has so far been put into the ethics of artificial intelligences. Similarly, the outright prohibition on thinking machines following the Dune universe’s Butlerian Jihad and fears of the Terminator movies’ Austrian assassins have also given roboticists pause.
(Speaking of science fiction: It’s outside Singer’s scope to cover the trickle-down of military devices to police forces across the U.S., but I'd like to note that Ray Bradbury addressed this concern beautifully many decades ago in his short story "The Pedestrian.")
Soft Power Implications
As this blog is about nations’ reputation and branding, the sections of Wired for War that most interested me cover how foreign publics perceive the U.S. and other countries’ forays into robotic warfare. It’s to Singer’s credit that he treats this question at some length—although the short answer is that foreign publics are likely to react badly to robotic warfighters.
Take the jihadi example. Jihadis are already prone to thinking Americans cowardly for bombing from afar, for not duking it out on the ground, for not showing the kind of commitment it takes to pilot an aircraft into a building or a truck into a checkpoint.
Unfortunately, the use of UAVs and (someday soon) armed ground robots plays right into this narrative: The Americans have become too cowardly to send even heavily protected soldiers into our territory. Instead they send satanic machines to do their killing.
Nothing could be calculated to further get a jihadi’s back up and make them resistant to surrendering. You can almost hear one saying to another, Dude, you got shot at by a toaster and ran? You’re a disgrace to the cause!
Robotic warfighters could also be bad news in the counterinsurgency wars the U.S. currently wages, which depend mightily on face-to-face contact and relationship-building of the sort that mechanized, autonomous infantry and air forces may only impede.
The second impact of robotic warfighters on U.S. reputation is less direct but also depends on understanding insurgents’ psychology. Despite its enormously precise war machines, the U.S. still occasionally kills innocents. However, many seem to think that only malice or some unannounced sinister purpose is at play when some gee-whiz technology goes astray.
Ever-more-advanced machines such as fighting robots will have to be ever-more precise lest any accidental killing or destruction be seen as intentional, giving rise to the colorful conspiracy theories that seem endemic to certain parts of the globe. As Singer reminds us, those shiny, wraparound, relief-pitcher sunglasses U.S. soldiers favored at the start of the Iraq war caused riots, thanks to rumors that they allowed GIs to see beneath Iraqi women’s clothing.
Third: Does the U.S. really want to take the damage to its reputation that will come from fielding a T100?
Wired for War has its tics. Its writing veers from brilliant to repetitive, never settling on a steady pace or grade level. Singer doesn’t think much of the revolution in military affairs (RMA) attempted by Donald Rumsfeld et al., which involved changing the U.S. military over to weapons and tactics that relied more heavily on high technology to achieve victory.
He also seems to conflate the RMA strategy with network-centric warfare tactics, and often holds military theorist Art Cebrowski and his “crowd” responsible for whatever has gone wrong with U.S. strategy and warfighting in the past decade.
However, I’d urge readers to just ignore these factors since on balance, Wired for War is an excellent primer for an era that has already arrived, unbeknownst to most diplomats and policymakers.
Thursday, February 26, 2009
Thank Goodness for Pakistan
IT'S MAKING AFGHANISTAN LOOK LIKE A SOLID, STABLE, MULTIPARTY DEMOCRACY.
I've spent a lot of breath and a certain number of electrons lately objecting to media portrayals of the Taliban as resurgent, of the Kabul government as corrupt or in chaos, of insurgents as somehow surrounding Kabul.
While Coalition casualties in Afghanistan do seem to be rising, with a record two dozen dying so far in February, the country overall seems relatively stable, with few civilians dying. (I'm not saying they're not intimidated or fearful, just that mortality is down.)
Perhaps this is the calm before the storm--eventually spring will come and the mountain passes will reopen, allowing Pakistan's besandaled warriors easy access to Afghanistan once again. And there's sure to be a spike in violence before the Afghan elections in August.
But all the media's fears about Afghanistan's future have already sprung to ghastly life across the border. The federal government caved to the Taliban on Swat, as noted in last week's rant.
On Wednesday, the Musharraf-picked Supreme Court not only denied Nawaz Sharif the ability to run for office, it banned his brother, the chief minister of Punjab, from holding office. This compelled Shahbaz Sharif to step down and led to direct rule from Islamabad, which is sure to please Punjabis everywhere considering the Sharif family's wide popularity.
Meanwhile, the ISI's power-projection-on-the-cheap fantasies seem to have collapsed as the Indian government has linked it ever more tightly with the Mumbai attacks. (Note to ISI leadership: Next time you send mooks to India, consider issuing them non-Pakistani identification and make sure they're not carrying Pakistan-made goods, such as pickles and Mountain Dew.)
The Mumbai attacks also apparently scotched peace talks between Pakistan and India that were making real progress, and you have to admire ISI's thinking that a war on its western front with insurgents wasn't enough that they had to ratchet up tensions on their east, raising the possibility of a two-front conflict. How well did that work the last time it was tried?
I've spent a lot of breath and a certain number of electrons lately objecting to media portrayals of the Taliban as resurgent, of the Kabul government as corrupt or in chaos, of insurgents as somehow surrounding Kabul.
While Coalition casualties in Afghanistan do seem to be rising, with a record two dozen dying so far in February, the country overall seems relatively stable, with few civilians dying. (I'm not saying they're not intimidated or fearful, just that mortality is down.)
Perhaps this is the calm before the storm--eventually spring will come and the mountain passes will reopen, allowing Pakistan's besandaled warriors easy access to Afghanistan once again. And there's sure to be a spike in violence before the Afghan elections in August.
But all the media's fears about Afghanistan's future have already sprung to ghastly life across the border. The federal government caved to the Taliban on Swat, as noted in last week's rant.
On Wednesday, the Musharraf-picked Supreme Court not only denied Nawaz Sharif the ability to run for office, it banned his brother, the chief minister of Punjab, from holding office. This compelled Shahbaz Sharif to step down and led to direct rule from Islamabad, which is sure to please Punjabis everywhere considering the Sharif family's wide popularity.
Meanwhile, the ISI's power-projection-on-the-cheap fantasies seem to have collapsed as the Indian government has linked it ever more tightly with the Mumbai attacks. (Note to ISI leadership: Next time you send mooks to India, consider issuing them non-Pakistani identification and make sure they're not carrying Pakistan-made goods, such as pickles and Mountain Dew.)
The Mumbai attacks also apparently scotched peace talks between Pakistan and India that were making real progress, and you have to admire ISI's thinking that a war on its western front with insurgents wasn't enough that they had to ratchet up tensions on their east, raising the possibility of a two-front conflict. How well did that work the last time it was tried?
Tuesday, February 17, 2009
Swat Side Effects
SOME SECONDARY CONSEQUENCES OF PAKISTAN'S INABILITY TO PROJECT POWER INTERNALLY.
The Times has a heartbreaker this morning in "From Pakistan, Taliban Threats Reach New York," which discusses how Pakistani Taliban in Swat target families with relatives in New York.
Speak out against the Taliban, or just demonstrate you have a steady income, and Taliban sympathizers in New York drop a dime on your family back home. Now you're on the hook for a handsome ransom to be sent or carried back to the old country on your next visit.
Bad enough that the Taliban, having discovered that operating on the Afghan-Pakistan border (within Predator range) is a bad idea, have taken their show into the next set of valleys east. Worse that Taliban mischief has already wrecked domestic and international tourism to Swat, formerly known as the Switzerland of Pakistan, reducing incomes and reducing contact with the larger world. And worse still that Islamabad is caving to the Swat Taliban in precisely the same way that it did with NWFP and FATA Taliban last year:
All that's missing from this depressing script are the attacks on government forces, which should start around this time tomorrow. And then Islamabad will come in and messily kick the Taliban in the teeth, after which the bad guys will simply start over again in another set of valleys.
The Times has a heartbreaker this morning in "From Pakistan, Taliban Threats Reach New York," which discusses how Pakistani Taliban in Swat target families with relatives in New York.
Speak out against the Taliban, or just demonstrate you have a steady income, and Taliban sympathizers in New York drop a dime on your family back home. Now you're on the hook for a handsome ransom to be sent or carried back to the old country on your next visit.
Bad enough that the Taliban, having discovered that operating on the Afghan-Pakistan border (within Predator range) is a bad idea, have taken their show into the next set of valleys east. Worse that Taliban mischief has already wrecked domestic and international tourism to Swat, formerly known as the Switzerland of Pakistan, reducing incomes and reducing contact with the larger world. And worse still that Islamabad is caving to the Swat Taliban in precisely the same way that it did with NWFP and FATA Taliban last year:
You fellas go ahead and enforce shari'a law, we take no interest unless you attack government forces.
All that's missing from this depressing script are the attacks on government forces, which should start around this time tomorrow. And then Islamabad will come in and messily kick the Taliban in the teeth, after which the bad guys will simply start over again in another set of valleys.
Monday, February 09, 2009
"Media as Global Diplomat"
SUDDENLY, NO ONE IN D.C. IS AFRAID TO STATE THE OBVIOUS: POLICY DRIVES PERCEPTION.
House-hunting has kept me from commenting sooner on last Tuesday's "Media as Global Diplomat" session, put on by USIP on the breathtaking seventh floor of the Newseum. A few brief notes:
Ted Koppel moderated and told a story I'd heard him use before: A BBC documentary heightened U.S. policymakers' concern about Somali starvation in the early 1990s. The U.S. sent troops there, with an outcome we all remember (1x U.S. troops died, roughly 50x Somalis died, Pres. Clinton pulled everyone out). As a result, the U.S. and other nations refused to intervene during the Rwandan genocide. Koppel tells this story to illustrate the power of unintended consequences.
Amb. Edward Djerejian was the first to state what it had been unwise to say during the Bush administration: Policy makes up 80 percent of other publics' perceptions of U.S., while our explanations of that policy make up just 20 percent.
Amb. James Glassman, the former Under Secretary for Public Diplomacy and Public Affairs, was so in command of his facts and such a realist that I'm sorry he, like Robert Gates, wasn't just kept on at State. Start with our goals, Glassman urged: What are we trying to do? He also noted that the U.S. "can achieve a lot even without people liking us"; respect, he seemed to be saying, should precede affection.
But it was James Zogby who really impressed me: I'm paraphrasing here, but he felt free to say that repeating the word "water" slowly enough in Mexico so that the poor, dumb foreigners will understand is unlikely to get you a glass of agua. He also took poor, abused Charlotte Beers to task by saying, "You don't need to 'brand' America, it's already branded."
But because of that brand--what other people think of American values--expectations of U.S. behavior are very high. "People want to like us, they want to believe in us, and we continue to hurt them," Zogby said.
Google director of global public policy and government Andrew McLaughlin provided some unintended comic relief by trying to convince the group that he was from the future, where apparently there are no radio or television, only the Internet. U.S. efforts that revolve around an "authoritative speaker and unwashed masses will fail," he intoned, adding that he found the whole conversation about what to do with U.S. radio and TV broadcasting "stale." I won't go further into McLaughlin except to say the jeans they wear in the future look very sturdy.
A videoconference with Oscar Morales, credited with the Facebook campaign that brought millions into Colombia's streets to protest the FARC, had some technical glitches but Morales still managed the audience a hit of the possibilities of grassroots, self-organizing civic action.
In the audience was Amb. Cynthia Schneider (former envoy to the Netherlands), who noted that the mere idea of merit-based competition such as American Idol--duplicated several times already in the Middle East--was radical. Another speaker noted that Beijing attempted to suppress mobile-phone voting on a Chinese Idol-type program for a couple years before giving up and allowing it to happen.
Edward Borgerding, CEO of Abu Dhabi Media Co., outlined the problem traditional media face: Not only are non-traditional media taking share from traditional broadcasters, the total number of dollars in the media system overall may be shrinking.
I was surprised by Smita Singh, director of the Global Development Program at the Hewlett Foundation, and MTV's president of global digital media Mika Salmi. The two of them convinced me that large philanthropic NGOs are much bigger do-gooders on the world stage than I'd thought, and focus on amplifying their impacts through partnerships with for-profit media. (Salmi's company partners with the Kaiser foundation, for example, on an anti-AIDS program in Africa.)
Finally, I had to leave before the screening of the 1982 Lebanon War-focused Waltz with Bashir, but my colleague Cady Susswein seemed to find it worthwhile, a "beautifully constructed cultural piece dealing with lingering emotions from war memories and Israeli guilt."
House-hunting has kept me from commenting sooner on last Tuesday's "Media as Global Diplomat" session, put on by USIP on the breathtaking seventh floor of the Newseum. A few brief notes:
Ted Koppel moderated and told a story I'd heard him use before: A BBC documentary heightened U.S. policymakers' concern about Somali starvation in the early 1990s. The U.S. sent troops there, with an outcome we all remember (1x U.S. troops died, roughly 50x Somalis died, Pres. Clinton pulled everyone out). As a result, the U.S. and other nations refused to intervene during the Rwandan genocide. Koppel tells this story to illustrate the power of unintended consequences.
Amb. Edward Djerejian was the first to state what it had been unwise to say during the Bush administration: Policy makes up 80 percent of other publics' perceptions of U.S., while our explanations of that policy make up just 20 percent.
Amb. James Glassman, the former Under Secretary for Public Diplomacy and Public Affairs, was so in command of his facts and such a realist that I'm sorry he, like Robert Gates, wasn't just kept on at State. Start with our goals, Glassman urged: What are we trying to do? He also noted that the U.S. "can achieve a lot even without people liking us"; respect, he seemed to be saying, should precede affection.
But it was James Zogby who really impressed me: I'm paraphrasing here, but he felt free to say that repeating the word "water" slowly enough in Mexico so that the poor, dumb foreigners will understand is unlikely to get you a glass of agua. He also took poor, abused Charlotte Beers to task by saying, "You don't need to 'brand' America, it's already branded."
But because of that brand--what other people think of American values--expectations of U.S. behavior are very high. "People want to like us, they want to believe in us, and we continue to hurt them," Zogby said.
Google director of global public policy and government Andrew McLaughlin provided some unintended comic relief by trying to convince the group that he was from the future, where apparently there are no radio or television, only the Internet. U.S. efforts that revolve around an "authoritative speaker and unwashed masses will fail," he intoned, adding that he found the whole conversation about what to do with U.S. radio and TV broadcasting "stale." I won't go further into McLaughlin except to say the jeans they wear in the future look very sturdy.
A videoconference with Oscar Morales, credited with the Facebook campaign that brought millions into Colombia's streets to protest the FARC, had some technical glitches but Morales still managed the audience a hit of the possibilities of grassroots, self-organizing civic action.
In the audience was Amb. Cynthia Schneider (former envoy to the Netherlands), who noted that the mere idea of merit-based competition such as American Idol--duplicated several times already in the Middle East--was radical. Another speaker noted that Beijing attempted to suppress mobile-phone voting on a Chinese Idol-type program for a couple years before giving up and allowing it to happen.
Edward Borgerding, CEO of Abu Dhabi Media Co., outlined the problem traditional media face: Not only are non-traditional media taking share from traditional broadcasters, the total number of dollars in the media system overall may be shrinking.
I was surprised by Smita Singh, director of the Global Development Program at the Hewlett Foundation, and MTV's president of global digital media Mika Salmi. The two of them convinced me that large philanthropic NGOs are much bigger do-gooders on the world stage than I'd thought, and focus on amplifying their impacts through partnerships with for-profit media. (Salmi's company partners with the Kaiser foundation, for example, on an anti-AIDS program in Africa.)
Finally, I had to leave before the screening of the 1982 Lebanon War-focused Waltz with Bashir, but my colleague Cady Susswein seemed to find it worthwhile, a "beautifully constructed cultural piece dealing with lingering emotions from war memories and Israeli guilt."
Labels:
Brand America,
Colombia,
Glassman,
Zogby
Wednesday, February 04, 2009
Persians in Space
THE ISLAMIC REPUBLIC GOES WHERE NO MERELY ARAB NATION HAS GONE BEFORE.
I once horrified an Iranian colleague by suggesting that Iran and the U.S. were natural allies: ethnically diverse nations that were wealthier and better-educated than their regional peers, and both with whopping superiority complexes based on past successes.
Iran has always felt that it, not Egypt and especially not those nuts over in Saudi Arabia, should be seen as the rightful leader of the Muslim world, as it was during the Safavid period centuries ago.
Yesterday Tehran gave a big boost to its muttered claims of superiority by launching its first-ever satellite, a feat that no other Muslim country is even close to duplicating.
Like China's launching of men into space over the past few years, the satellite launch demonstrates technological leadership and discipline that's head and shoulders above any regional competitor.
Although the satellite is small, from a soft-power standpoint it wouldn't matter whether Tehran had launched a Nerf football into orbit. It's a clear win for Iran, and on the 30th anniversary of the Revolution to boot.
I once horrified an Iranian colleague by suggesting that Iran and the U.S. were natural allies: ethnically diverse nations that were wealthier and better-educated than their regional peers, and both with whopping superiority complexes based on past successes.
Iran has always felt that it, not Egypt and especially not those nuts over in Saudi Arabia, should be seen as the rightful leader of the Muslim world, as it was during the Safavid period centuries ago.
Yesterday Tehran gave a big boost to its muttered claims of superiority by launching its first-ever satellite, a feat that no other Muslim country is even close to duplicating.
Like China's launching of men into space over the past few years, the satellite launch demonstrates technological leadership and discipline that's head and shoulders above any regional competitor.
Although the satellite is small, from a soft-power standpoint it wouldn't matter whether Tehran had launched a Nerf football into orbit. It's a clear win for Iran, and on the 30th anniversary of the Revolution to boot.
Monday, February 02, 2009
Understanding Islam, Digitally
RITA KING AND JOSH FOUTS'S "UNDERSTANDING ISLAM THROUGH VIRTUAL WORLDS."
Comes word from Joshua Fouts* at the Carnegie Council for Ethics in International Affairs that he and fellow fellow Rita J. King have some long-awaited work products from their "Understanding Islam Through Virtual Worlds" project.
They've either created or toured various Muslim-centric worlds within Second Life, made friends, conducted interviews, and concluded that virtual-reality worlds like this can be excellent venues for low-risk communication and collaboration between East and West.
Plus they've got the YouTube video, policy recommendations (PDF), and even comic book (PDF) to prove it.
There's a lot of potential to be mined here, particularly since the new U.S. administration is clearly more tech-savvy than its predecessors.
At this point I would make the same points I usually do whenever I hear anyone trumpeting the Internet as a key to international citizen-to-citizen communication: On a global scale, almost no one is on the Internet--barely one person in six, if you believe Wikipedia. There are especially few online in the Muslim world, and those tend to be disproportionately wealthy and well-educated.
Then I would normally ask, What's the point of trying to use Second Life to reach and communicate people who already have access to the Internet's massive buffet of information and opinion?
But then I remember that Cold War public diplomacy was not just focused on radio and other mass media as tools to reach foreign publics; there were also the U.S. cultural centers, touring jazz bands, speaking tours by prominent Americans and so on, all of which were almost unavoidably aimed at wealthy elites in other countries.
Seen through that light, virtual projects like "Understanding Islam..." should get serious examination by policy-makers as an additional arrow in the PD quiver, not to mention funding. Particularly since Dave Brubeck is now a bit too old to travel.
*Full disclosure: I worked for Josh and his former employer, the USC Center on Public Diplomacy, at a public-diplomacy conference in early 2006.
Comes word from Joshua Fouts* at the Carnegie Council for Ethics in International Affairs that he and fellow fellow Rita J. King have some long-awaited work products from their "Understanding Islam Through Virtual Worlds" project.
They've either created or toured various Muslim-centric worlds within Second Life, made friends, conducted interviews, and concluded that virtual-reality worlds like this can be excellent venues for low-risk communication and collaboration between East and West.
Plus they've got the YouTube video, policy recommendations (PDF), and even comic book (PDF) to prove it.
There's a lot of potential to be mined here, particularly since the new U.S. administration is clearly more tech-savvy than its predecessors.
At this point I would make the same points I usually do whenever I hear anyone trumpeting the Internet as a key to international citizen-to-citizen communication: On a global scale, almost no one is on the Internet--barely one person in six, if you believe Wikipedia. There are especially few online in the Muslim world, and those tend to be disproportionately wealthy and well-educated.
Then I would normally ask, What's the point of trying to use Second Life to reach and communicate people who already have access to the Internet's massive buffet of information and opinion?
But then I remember that Cold War public diplomacy was not just focused on radio and other mass media as tools to reach foreign publics; there were also the U.S. cultural centers, touring jazz bands, speaking tours by prominent Americans and so on, all of which were almost unavoidably aimed at wealthy elites in other countries.
Seen through that light, virtual projects like "Understanding Islam..." should get serious examination by policy-makers as an additional arrow in the PD quiver, not to mention funding. Particularly since Dave Brubeck is now a bit too old to travel.
*Full disclosure: I worked for Josh and his former employer, the USC Center on Public Diplomacy, at a public-diplomacy conference in early 2006.
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